EdNxt.ai
IIM Trichy Campus

Executive Certification in
Generative AI for Leaders

A hands-on program for managers, CXOs, and team leads to master Generative AI — without writing a single line of code.

  • 20+ Live Classes with IIM Trichy Faculty
  • Capstone with Real Business Problem
  • Harvard AI Case Studies
  • Official IIM Trichy Certificate
  • Build AI Project Portfolio
  • Career and Resume Building Support

Duration

6 Months

Mode

Online

Fees

₹1.3L + GST

Starts on

June, 2026

Tools you will learn in 6 months

Perplexity
Gemini
Google Colab
n8n
Google Ads
NotebookLM
IIM Trichy Campus

About IIM Trichy

Established in 2011 as the eleventh Indian Institute of Management, IIM Tiruchirappalli is an autonomous public business school renowned for academic rigor, world-class faculty, and strong industry connections.

Accredited by NIRF, AMBA, and AACSB, IIM Trichy designs executive education programs that equip leaders with future-ready skills in Generative AI, Analytics, and Digital Transformation.

Rankings and Recognitions

NIRF
AMBA
AACSB
Fortune India
Syllabus

Program Curriculum

Become an AI-native leader in your organisation by the end of 6 months.

Faculty: Prof. Jang Bahadur Singh

Goal:

Build a business-friendly foundation in Artificial Intelligence and Generative AI, enabling managers to understand core concepts and apply structured prompting techniques for practical business use.

Projects:

  • •Develop structured prompts for real-world business tasks
  • •Evaluate AI outputs for bias, hallucination, and logical consistency

What You'll Learn:

Week 1 AI Foundations for Managers: Evolution of AI (ML → Deep Learning), Traditional AI vs Generative AI, Introduction to LLMs, tokens & probability-based generation.

Week 2 Prompt Engineering & Business Use-Cases: Role-based / context-rich prompting, structured output prompting, chain-of-thought, few-shot and iterative prompting, identifying tasks suitable for AI delegation.

Tools Covered:

ChatGPTGoogle GeminiPerplexity AI

Faculty: Prof. Nimmi PM

Goal:

Understand how Generative AI is transforming HR functions — from recruitment and engagement to employee experience and retention.

Projects:

  • •Map an AI-powered recruitment workflow
  • •Analyze an AI-enabled HR transformation case

What You'll Learn:

Week 3 Generative AI and HR Management: Impact of Gen AI on HR functions, AI tools used in recruitment and engagement, efficiency gains across HR operations.

Week 4 Gen AI Use Cases in HR Practices: ATS and HRIS integration, AI-powered recruitment workflows, employee wellness (Reflections Story), Case: HYRGPT – Transforming Applicant Experience.

Tools Covered:

ChatGPTGoogle Gemini

Faculty: Prof. Krishna Teja

Goal:

Examine how Generative AI interprets market signals and drives value across the marketing value chain, while addressing governance and ethical deployment.

Projects:

  • •Develop an AI-driven campaign strategy
  • •Analyze a technology-enabled marketing transformation case

What You'll Learn:

Week 5 Foundations and Value Creation: How Gen AI interprets market signals and customer data, value creation across the marketing value chain, risks, bias, governance. Case: HubSpot and Motion AI (B).

Week 6 Marketing Campaigns and Growth: AI-driven segmentation and targeting, campaign ideation and content generation, media optimization and performance analytics.

Week 7 AI and Branding — Strategy & Governance: Gen AI for brand positioning and storytelling, managing brand voice and consistency, brand trust, risk, and long-term equity. Case: Sephora – Transforming the Beauty Experience.

Tools Covered:

ChatGPTNotebookLMZapier

Who should attend
this program?

Mid-Senior Managers who Drive Teams

Mid-Senior Managers who Drive Teams

Senior Executives Responsible for Business Outcomes

Senior Executives Responsible for Business Outcomes

Strategy & digital-transformation leads

Strategy & digital-transformation leads

Founders, Builders and Entrepreneurs

Founders, Builders and Entrepreneurs

Heads of Core Functions

Heads of Core Functions

CTOs and IT Directors

CTOs and IT Directors

What global leaders have
to say about AI

"AI will be the most important technology humans have ever worked on."

Eric SchmidtFormer CEO, Google
Eric Schmidt

"The most important thing is not the technology itself, but how people use it to create value."

Satya NadellaCEO, Microsoft
Satya Nadella
Faculty

Learn from IIM Trichy Faculty

Ph.D. scholars and practitioners bringing business-ready AI frameworks into every live session.

Prof. Nimmi PM

Prof. Nimmi PM

Assistant Professor of HRM and Organisational Behaviour at IIM Tiruchirappalli

Prof. Shalini V

Prof. Shalini V

Assistant Professor at IIM Tiruchirappalli

Prof. Krishna Teja

Prof. Krishna Teja

Ph.D. from IIM Kashipur and specialises in marketing analytics, strategy

Prof. Saini Das

Prof. Saini Das

Information Systems and Analytics

Prof. Gopinath K

Prof. Gopinath K

Ph.D. (IIT Madras), MBA (NIT Tiruchirappalli), BE Computer Science (Anna University)

Prof. Sirish Kumar Gouda

Prof. Sirish Kumar Gouda

Operations Management & Decision Sciences · Fellow (IIM Bangalore), B.Tech in Civil (NIT Warangal)

Prof. Nimmi PM

Prof. Nimmi PM

Assistant Professor of HRM and Organisational Behaviour at IIM Tiruchirappalli

Prof. Shalini V

Prof. Shalini V

Assistant Professor at IIM Tiruchirappalli

Prof. Krishna Teja

Prof. Krishna Teja

Ph.D. from IIM Kashipur and specialises in marketing analytics, strategy

Prof. Saini Das

Prof. Saini Das

Information Systems and Analytics

Prof. Gopinath K

Prof. Gopinath K

Ph.D. (IIT Madras), MBA (NIT Tiruchirappalli), BE Computer Science (Anna University)

Prof. Sirish Kumar Gouda

Prof. Sirish Kumar Gouda

Operations Management & Decision Sciences · Fellow (IIM Bangalore), B.Tech in Civil (NIT Warangal)

Official IIM TrichyCertification on completionof your program.

Official IIM Trichy Certificate

Add this credential to your LinkedIn, resume, or CV.

Share it on social media and highlight it in your performance reviews.

Earn a certification from IIM Trichy, a premier Tier 1 institute in India.

Eligibility Criteria for Certification:-

Participants must obtain a minimum of 35% in evaluation, satisfactory grade in capstone, and attendance of 70% (live participation) is mandatory to obtain the certificate of completion.

Capstone Project

Build a business-ready AI solution

Locked

Capstone
Project

Reveals itself only once you are inside the program.

Team presenting capstone project

Capstone Outcomes

Executive-ready AI strategy proposal

Learning Objective

Enable participants to synthesize Generative AI and Agentic AI concepts into a practical, business-ready solution by identifying a use case, designing an implementation approach, evaluating business impact, and presenting an executive-level AI adoption proposal with clear governance and risk considerations.

Deliverable

Each team will submit:

  • A 10–15 slide executive PowerPoint presentation
  • A short business report with references (12–15 pages)
  • A final group presentation covering use case, solution approach, expected benefits, roadmap, and risks with mitigation strategies

Process of enrolling into the program

  • Fill the application form

    Tell us about yourself so we can get to know your profile.

  • Profile review

    Our admissions team will assess your application.

  • Get admission guidance

    If selected, we'll walk you through the enrolment steps.

  • Explore financing options

    Our admissions team will connect you with trusted loan partners.

EMI Option Available!

🎉

Early bird offer claimed! Valid for first 50 people only

₹ 2,00,000

₹1,30,000 + GST

EMI Options Available Corporate Sponsorship +91 80508 71215 Apply by June 20, 2026
FAQ

Frequently Asked Questions

Who is this program designed for?
This program is designed for working professionals with at least 5 years of experience who influence business decisions. Typical participants include mid to senior managers, functional leaders in HR, Marketing, Finance, Operations or Strategy, product managers, consultants, digital transformation leaders, and entrepreneurs exploring AI-led growth.
Who is this program NOT designed for?
This program is business-focused and not intended for deep technical training. It may not be suitable for AI researchers, machine learning engineers, or professionals looking for advanced model-building or coding-heavy AI programs.
I come from a non-technical background. Can I still benefit from this program?
Yes. The program is designed specifically for business professionals who may not have a technical background but want to understand how AI can be applied within business functions and organizational decision-making.
Will this program help me stay relevant in an AI-driven workplace?
Yes. The program equips participants with the knowledge required to identify, evaluate, and implement AI solutions within their organizations, helping them remain competitive as businesses increasingly adopt AI technologies.
What is this program about?
The Executive Certification in Gen AI for Management Leaders is a 6-months online live program offered by IIM Tiruchirappalli. It provides a comprehensive understanding of Generative AI and its evolution toward Agentic AI, with a focus on business applications across HR, Marketing, Finance, Operations, and Digital Strategy. The program concludes with a capstone project where participants design an executive-ready AI adoption strategy.
What AI tools will I learn to use?
Participants will gain exposure to several widely used AI platforms and tools such as ChatGPT, Google Gemini, Perplexity AI, NotebookLM, Google Colab, Python basics, and low-code workflow tools like n8n.
What is the Capstone Project of this program?
The capstone project is a practical team assignment where participants identify a real-world business problem and develop a Generative AI solution. The deliverables include an executive-style presentation and a detailed business report outlining the AI implementation roadmap and expected impact.
What are the prerequisites for joining the program?
Participants should have basic familiarity with spreadsheets such as Excel or Google Sheets, curiosity toward Generative AI tools, and openness to cross-functional learning. Programming experience is optional but not mandatory.
Is coding background or prior knowledge of AI required before joining?
No. The program begins with AI foundations and progressively builds toward advanced business applications. It only emphasizes on low-code and no-code tools wherever possible, focusing on AI strategy and application rather than programming.
What is the minimum eligibility to join the program?
Applicants must hold a graduate degree and have at least five years of professional work experience.
What is the format and schedule of the program?
Classes are conducted live through an interactive virtual classroom platform. The program runs for Six months in a fully online live format. Sessions are conducted every Saturday from 09:30 AM to 12:45 PM, totaling 72 contact hours across the ten modules.
What platform will be used for learning?
Participants receive access to a Learning Management System where they can access recordings, download course materials, track their progress, and submit assignments.
How much time should I dedicate outside the live sessions?
Participants may need to dedicate approximately two to three hours per week outside the live sessions for reviewing materials, practicing with AI tools, and working on the capstone project.
What happens if I miss a live session?
Participants can review the recorded session on the learning platform. However, attending live sessions is recommended to benefit from interaction with faculty and peers.
How will participants be eligible for the certificate?
Participants must score a minimum of 35% in the MCQ assessments, receive a satisfactory evaluation for the capstone project, and maintain at least 70% attendance. Evaluation consists of module-wise MCQ assessments and a capstone project presentation.
What certificate will I receive after completing the program?
Participants who successfully complete the program requirements will receive a Certificate of Completion from IIM Tiruchirappalli.
Will I receive alumni status from IIM Tiruchirappalli?
This program does not offer alumni status, as per EEC policies.
What are the outcomes of this program?
Participants will be able to identify high-impact AI opportunities across business functions, apply Generative AI tools for productivity and decision support, design AI adoption strategies, and evaluate governance and risk considerations associated with AI implementation.
Does the program offer placements or job assistance?
This is a program designed for working professionals and therefore does not include placement services.
Can entrepreneurs benefit from this program?
Yes. Entrepreneurs can use the program to identify AI opportunities within their businesses, automate processes, and design AI-enabled products or services.
How do I apply for the program?
Interested candidates can apply by submitting an online application form by clicking the “Apply Now” button on this page. The admissions team will review the profile and guide applicants through the next steps.
Is there a selection process for admission?
Applications are reviewed to ensure that candidates meet the eligibility criteria and can benefit from the program. Applicants may be required to submit graduation proof, government identification, work experience details, and an updated resume or LinkedIn profile.
When does the next cohort start?
Cohorts are launched periodically. Applicants should check with the admissions team or program page for the upcoming cohort schedule.
Are EMI options available?
Yes. EMI options are available through select financing partners, allowing participants to pay the program fee in monthly installments depending on eligibility. We have exclusive NBFC partnerships with Avanse and Propelld. Most EMI plans typically range from three to twelve months depending on the financing partner and approval.
Can my employer sponsor the program?
Yes. Many participants enroll through corporate sponsorship or reimbursement programs. Official invoices or sponsorship letters can be provided, if required, by USDC.
What support will participants receive during the program?
Participants receive program management support, technical assistance for accessing sessions and tools, guidance for assignments, and support for capstone project work. Participants will learn alongside professionals from multiple industries, creating opportunities for peer discussions and professional networking.
I am unsure whether this program is right for me. Can I speak with someone before applying?
Yes. Prospective participants can schedule a one-on-one consultation with an admissions counsellor to discuss their background, goals, and suitability for the program.